Transparency in Ad industry

This is the place to discuss issues with the acceptable ads list like a website no longer complying with the criteria.
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SoGrah
Posts: 8
Joined: Mon Jan 06, 2014 10:41 am

Transparency in Ad industry

Post by SoGrah »

Irritatingly written, but perhaps interesting to those who weren't aware:

http://www.gomonews.com/adblock-founder ... instustry/

' ... It argues that, “The ad industry must respond to the juxtaposition of the increase in online ads and the increase in adblockers. The ad industry must deal with the outcry to make ads less intrusive.”

Till Faida, co-founder, Adblock Plus, says, “Going into 2014, I anticipate a general trend toward more transparency for end users.”

“Advertisers can continue to make money, but they will need to compromise with their users who know the tools needed to take back control of their Internet.” ...'
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