I had several points which are important to me.
1 - First I needed my own app with real time chat and private messaging including the ability to send push notifications that can be downloaded from the app stores by my users and seen in mobile (all versions) so I narrowed down the search for chat room app solutions..
2 - I needed a design to include my images, I needed my background to be black or transparent and completely white label with my logo.
3 - I do not like to install the chat in my server as this is high cpu and resource consumer. So I need a complete cloud chat service.
4 - Lastly, I needed the ability to add youtube videos, have users private message me, and have my own app account system.
I have checked several app builders and only 1 met my needs, Chatwing.
I choose Chatwing finally as it has real time messaging built in and can be custom branded as my own app plus can be integrated into my web page.